Using webinars to recruit students in Latin America, Brazil or Vietnam
BMI maintains a robust database of engaged, qualified students who are genuinely interested in obtaining international qualifications. We’ve helped hundreds of institutions to mine our database and create customised lists of students in Brazil, Vietnam and several countries across Latin America from Mexico down to Argentina.
After consulting with one of our in-house marketing experts, we’ll refine our list based on your targeted student profile and the markets you wish to reach. Your Campaign Manager can also work with you on establishing a webinar topic. A dedicated marketing campaign will then provide you with an audience of quality students interested in your institution.
Communicate directly with students from the comfort of your office
Depending on your audience, webinars can be run in English, Spanish, Portuguese or Vietnamese.
Your Campaign Manager can support you every step of the way and can facilitate questions from the attending students. This is a great opportunity for students to ask you specific questions about the application process, what it’s like to study at your institution or anticipated career outcomes.
Following the webinar, you will immediately receive a detailed report and contact details for the registered students, ready for you to follow up.
Your webinar will also be available for on-demand student viewing on an ongoing basis, so you can promote it across your marketing and communications channels to ensure you receive leads for months to come.
Customised webinars to suit your recruitment needs
Webinars are a powerful, cost effective tool to bring your institution to life and help you engage with students. The list of content themes is endless and you can use webinars for a variety of functions such as:
Promote a specific course or degree programme.
Explain the visa or application process.
Hold a Q&A with key staff, academics, current students or alumni.
Highlight your location or the student experience.
A teaser of what happens during welcome week or student orientation.