BMI connects you to…
Asia

A region renowned for academic excellence, commitment and strength

For many decades, international student recruiters have enjoyed the growth coming out of Asia with mature markets like China, South Korea or Japan consistently producing tip-top graduates and multiple countries in Southeast Asia increasingly sending larger numbers of students abroad.

Throughout the region, international education providers recruiting at BMI events can look forward to meeting academically focused students, helpful high school counsellors, reputable agents and various scholarship organisations fuelling outbound mobility. Via multiple events targeting different audiences, you’ll be able to cover the whole of Asia from China’s up-and-coming Tier 2 cities to Southeast Asia’s hottest hubs.

For more than 35 years, we’ve been helping institutions around the world hit enrolment targets and increase student diversity. With one of our satellite offices over in Sydney, Australia, Asia is right on our doorstep, making market access and insights a breeze. And BMI, much like the forecasts for a market such as Vietnam, shows no signs of slowing down… and neither should you.

Recruit from Indonesia, Thailand & Vietnam

With so much growth coming out of these emerging markets, we’ve designed a full roadshow of integrated events in Indonesia, Thailand and Vietnam that connect you with students and partners at every stage of the recruitment journey. The programme of events includes:

Education fairs to connect you with Indonesian, Thai and Vietnamese students at all academic levels

Meeting students and their families face to face while they are actively researching and selecting study abroad opportunities is a fantastic way to bring your brand to life and create a personal connection with your prospects. Held twice a year, our Indonesia, Thailand and Vietnam Global Education Fair has been growing year on year, as eager, ambitious Asians increasingly spread their wings to experience education abroad.

To directly connect you with younger learners in Bangkok, Hanoi, Ho Chi Minh City and Jakarta BMI has two solutions:

  • As part of our main  Education Fairs, we also take a select number of institutions into leading private high schools known for producing gifted students with the financial wealth to enable them to study overseas. You’ll exhibit directly to senior students and high school counsellors at several schools, with helpful BMI staff on hand to manage every aspect of the visit – from escorted bus rides to the setup of all your materials – giving you a hassle-free experience so you can concentrate on what you do best: recruiting students.
  • If you’re recruiting for boarding schools, high schools and summer camps, we recommend our K-12 pavilion, the BMI Global Boarding & High School Fair, which coincides with the main fair but specifically targets parents with younger children.

Workshops to help you forge relationships with influential high school counsellors

Given the fact that students are going abroad at younger and younger ages, having firm links at the secondary school level in your target recruitment countries is crucial. Our Vietnam International Schools Forum & Workshop and Indonesia International Schools Forum & Workshop are designed to help you achieve exactly that.

The International Schools Forums enable you to establish and strengthen relationships with secondary school principals and counsellors who regularly advise students and parents on which countries and institutions abroad are the best match for them. These attendees represent the top bilingual, international and private schools from throughout Vietnam and Indonesia, creating a perfect pathway for higher education overseas.

Receive funded students from Asia via scholarship programmes

Additionally, the most prestigious event on BMI’s calendar is the Global Scholarship Summit, held each spring online or in London. With a truly global feel, the Summit attracts all the key scholarship programme providers from over 40 countries around the world, giving you an unprecedented opportunity to form alliances with not only scholarship organisations from Asia, but from all over the globe.

In the international education industry, there is truly no other event like it.

Online recruitment events targeting students in South East Asia

The ability to ask questions and receive live, personal assistance from institutions can turn into a stand-out moment for a student before making the decision of a lifetime. Our unique approach to recruitment events brings those conversations into an online space called Talk Global Study, where you can connect and talk directly with Asian students who are actively in the process of researching and planning their future international studies. Nearly 1,000 schools, colleges and universities all over the world have used Talk Global Study, and every month the platform is generating thousands of live broadcasts and direct conversations between institutions and their future students.

 

In-depth insights on Indonesia, Vietnam and China

BMI has co-produced three reports on Asia in partnership with Jackfruit Marketing:

The new Indonesia Report offers a deep dive into the country’s demographics, economic growth, education system, enrolments and reforms as well as outbound preferences and trends. Indonesia is the largest economy in Southeast Asia and the fourth most populous country in the world. Its size and strength simply cannot be underestimated, with unlimited opportunities for recruiters from the secondary school level up to colleges and universities.

Vietnam has been one of the best countries for international education recruiters for several years running, making it one of our favourite emerging markets. As our Vietnam Market Report shows, all signs continue to point up: demand for education abroad, outbound students, incomes, economic forecasts and gradual reforms to the country’s own education system.

Meanwhile, to bolster your knowledge of China’s booming Tier 2 cities, you’ll find a wealth of statistics and insights in our China T2 Report covering Chengdu, Hangzhou, Jinan, Shenyang, Wuhan, and Xi’an. These Tier 2 cities are undergoing rapid expansion with vast improvements in infrastructure, transportation, education, employment and standards of living, making them a hotbed for international student recruitment.

Student recruitment opportunities in SE Asia

Indonesia, Thailand, Vietnam
International Students

BMI's biannual student recruitment fairs in Indonesia, Thailand and Vietnam draw in thousands of academically-oriented students and their parents to bring them in direct contact with institutions from around the world. BMI also takes a limited number of accredited institutions on chauffeured visits to top-rated private high schools in Bangkok, Hanoi, HCMC and Jakarta and to meet top high school counsellors at the Internation School Workshop & Forum in Indonesia & Vietnam. In Jakarta you will also be able to meet with Indonesian Universities who are looking to internationalise at the Indonesia High Education Fair.

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Event Location
Date
Price
Event Location

Hanoi - High School Visits

Date

Oct 19

Price
USD 850
Event Location

Hanoi In-person Fair

Date

Oct 21 - Oct 22

Price
USD 4,400
Event Location

Ho Chi Minh City In-person Fair

Date

Oct 25

Price
USD 2,800
Event Location

Ho Chi Minh City - High School Visits

Date

Oct 26

Price
USD 850
Event Location

Jakarta In-person Fair

Date

Oct 28 - Oct 29

Price
USD 4,400
Event Location

Jakarta - High School Visits

Date

Oct 30 - Oct 31

Price
USD 1,600
Event Location

Bangkok - High School Visits

Date

Nov 06 - Nov 07

Price
USD 1,600
Ho Chi Minh City, Vietnam
High School Counselors

Providing you the unique ability to connect with influential leaders at the secondary school level from across Vietnam. Hold 15 meetings and network with school leaders who advise teenagers and their parents on the next steps in their academic careers.

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Event Location
Date
Price
Event Location

Ho Chi Minh City - Meeting Table (for 1 rep)

Date

Oct 23 - Oct 24

Price
USD 2,500
Indonesia, Jakarta
High School Counselors

Young Indonesians are heading overseas in growing numbers, and this event is where it all starts. Meet the principals and high school counsellors who inspire and encourage students in their final years of secondary school, and spend a day solidifying relationships with influencers from the best private and international schools in Indonesia.

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Event Location
Date
Price
Event Location

Jakarta - Meeting Table for 1 representative

Date

Nov 01 - Nov 02

Price
USD 2,500
Indonesia, Jakarta

International Universities will meet with their local counterparts to discuss areas of mutual interest, exchange,  student mobility and internationalisation. Importantly many local Universities will be seeking opportunities to explore TNE projects and agreements.

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Event Location
Date
Price
Event Location

Jakarta - Meeting Table for 1 representative

Date

Nov 02 - Nov 03

Price
USD 2,500

Online recruitment events in Asia

Asia, Brazil & Latin America, Middle East, Sub-Saharan Africa
Arts, International Students

Our unique approach to recruitment events brings you a brand new virtual platform to help you meet students face-to-face online via video calls, chats, live broadcasts and seminars.

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Event Location
Date
Price
Event Location

Africa
TalkGlobalStudy

Date

Oct 25

Price
USD 2,200
Event Location

Middle East
TalkGlobalStudy

Date

Nov 15

Price
USD 2,200
Event Location

Asia
TalkGlobalStudy

Date

Nov 29

Price
USD 2,200
Event Location

Brazil & LATAM
TalkGlobalStudy

Date

Dec 05

Price
USD 2,200

Get a customised package

Every year, BMI hosts over 80 events in more than a dozen countries. You can mix and match event types, dates and cities, plus ramp up brand exposure for audiences where you need it most. We’re happy to build a bespoke plan just for you.

Learn how BMI helps you recruit in various regions

Through a variety of high quality events held in 30+ cities around the world, BMI offers you a chance to reach students online and face to face at fairs, as well as cement relationships with stakeholders across the student journey via our premium networking events and workshops.