Savvy students and parents have more options than ever when researching institutions. Your brand will move on and off a student’s radar during a period of time, lasting anywhere from a few weeks to several years.
Nothing can compare to a face to face conversation with prospective students to reinforce your brand and your unique educational offering, bringing them one step closer to enrolment. That’s why thousands of institutions around the world have relied on our student fairs for over 30 years and continue to embrace the opportunity to connect in-person with aspirational foreign students and their families.
And for those of you recruiting in Brazil, Latin America and Vietnam, our marketing platform Viva-Mundo allows you to reach students online 24/7, with ample opportunities to engage prospective applicants, provide decision-critical information and brand-endearing inspiration.
Student recruitment fairs for K-12 students up to postgrad
As an essential element in your recruitment portfolio, BMI’s international student recruitment fairs consistently draw in thousands of students and families year on year in dozens of cities around the world.
With so many choices in international education today, being able to introduce your institution, sell your strengths and explain your requirements during a face to face conversation can make an impression that can last for years to come.
As students are firming up their ideas of where to study and parents have questions that need answering, an engaging discussion has the power to usher them through the decision making process along their journey towards enrolment.
Whether it’s at one of our international student recruitment fairs dedicated to young learners, language courses, undergraduate degree programmes or postgraduate studies, BMI fairs will connect you at that crucial point when a student is selecting their course abroad. And thanks to BMI’s SmartScan App, you’ll be able to collect student data on the spot which feeds directly into your CRM, so you can nurture each lead and track your event ROI.
High school visits and on-campus fairs
To bolster your recruitment efforts in select cities, BMI takes a limited number of accredited institutions to visit private high schools which have been carefully selected for their quality curriculum and their enthusiasm to proactively prepare their students for studying abroad.
At each school, you will participate in an on-campus fair that will directly connect you with senior students, parents and high school counsellors.
Digital recruitment with Viva-Mundo
Keep the momentum going throughout the recruitment journey by connecting with students across both the digital and physical world.
Our content marketing platform brings over 1.2 million qualified Brazilian, Latin American and Vietnamese students to you every year.
Increase your student enquiries and web traffic from Brazil, Latin America and Vietnam.
Communicate to large groups of students from the comfort of your office.
Turn interest into enrolments through targeted messages sent on a consistent basis.
Social Media & News
Let your brand’s personality shine on social media aimed at Brazilian, Latin American and Vietnamese students.
Join BMI's international student recruitment fairs in 2019
One of the most prominent and successful education fairs in the world, Salão do Estudante 7-city tour is Brazil’s must-attend event for over 90,000 students, parents, recruitment agencies, education institutions, government organisations and media outlets.
Brasilia, Brazil, Curitiba, Rio de Janeiro, Rio de Janeiro Barra, Sao Paulo
Dedicated to the higher education sector, this event brings you face to face with aspiring tertiary students and working professionals who are targeted according to their academic history, language proficiency, financial ability and desire to study overseas for an extended period of time.
For nearly 25 years, ExpoEstudiante has been connecting international institutions with lively students and their families in Chile, Colombia, Mexico and Peru. Increase and diversity your enrolments by joining our 4-country tour and build your brand in burgeoning markets across Latin America.
Meet thousands of affluent local and expat students as well as those funded via national scholarship programmes during your 2-city trip, which includes our main fairs plus escorted visits to top private and international schools.
This event is endorsed by the Vietnamese Ministry of Education and gives K-12 providers an opportunity to meet parents who are sending their children to overseas boarding schools, high schools and short-term camps or programmes. Held over one weekend in Vietnam's biggest cities, the fairs form part of Vietnam International Education Week.
BMI's biannual Vietnamese student recruitment fairs consistently draw in thousands of academically-oriented students and their parents to bring them in direct contact with institutions from around the world. BMI also takes a limited number of accredited institutions on chauffeured visits to top-rated private high schools in Hanoi and HCMC.
Bogota, Cali, Colombia, Medellin, Mexico, Mexico City, Monterrey, Puebla
As one of the hottest markets for international student recruitment, you can't miss our postgrad fair in Colombia & Mexico! Specifically dedicated to the needs of higher education, this event attracts high-calibre students and working professionals who are eyeing up study abroad opportunities to boost their employment opportunities, career paths, or postgraduate research options.
Each year, BMI hosts over 60 events in 13 countries. You can mix and match event types, dates and cities, plus ramp up brand exposure for audiences where you need it most. We’re happy to build a bespoke plan just for you.
BMI connects you to people from across the recruitment spectrum – from the parents and students who are planning their study abroad experience to senior level government representatives, school principals, counsellors, university staff and agents.