BMI/THE connects you to…
International
Students

Putting international students first

Savvy students and parents have more options than ever when researching institutions. Your brand will move on and off a student’s radar during a period of time, lasting anywhere from a few weeks to several years.

Nothing can compare to a face to face conversation with prospective students to reinforce your brand and your unique educational offering, bringing them one step closer to enrolment. That’s why thousands of institutions around the world have relied on our student fairs for decades, and continue to embrace the opportunity to connect in-person with aspirational foreign students and their families.

And for your online recruitment needs, our ground-breaking virtual event platform Talk Global Study and our marketing services allow you to target qualified students in key markets worldwide 24/7.

Student recruitment fairs for K-12 students up to postgraduates

As an essential element in your recruitment portfolio, our international student recruitment fairs consistently draw in tens of thousands of students and families year on year in dozens of cities around the world.

With so many choices in international education today, being able to introduce your institution, sell your strengths and explain your requirements during a face to face conversation can make an impression that can last for years to come.

As students are firming up their ideas of where to study and parents have questions that need answering, an engaging discussion has the power to usher them through the decision making process along their journey towards enrolment.

Whether it’s at one of our international student recruitment fairs dedicated to young learners, language courses, undergraduate degree programmes or postgraduate studies, BMI/THE fairs will connect you at that crucial point when a student is selecting their course abroad. And thanks to our SmartScan App, you’ll be able to collect student data on the spot which feeds directly into your CRM, so you can nurture each lead and track your event ROI.

Getting results from international student recruitment fairs

One of our biggest fans, Donald Back, Director of the Language and Culture Institute at Virginia Tech University in the USA shares his experiences participating at a variety of our recruitment events over the years.

From elite scholarship summits to buzzing student fairs in big cities around the world, Don and his colleagues have seen great results for their international student enrolment numbers at his university. He describes our events as a one of a kind opportunity and explains why his top ranked American university returns to BMI/THE events to recruit students year after year.

High school visits and on-campus school fairs

To bolster your recruitment efforts and get your brand in front of academically gifted teenagers, BMI/THE also takes a limited number of accredited institutions to visit private high schools in select cities around the world. These international high schools have been carefully selected for their quality curriculum and their enthusiasm to proactively prepare their students for studying abroad.

At each school, you will participate in an on-campus fair that will directly connect you with senior students, parents and high school counsellors.

Take your face-to-face recruitment campaign online with Talk Global Study

Despite the pace of innovation today, some things in international student recruitment don’t change. In fact, some things are now more important than ever, like connecting in real-time to have meaningful conversations. The ability to ask questions and receive live, personal assistance from institutions can turn into a stand-out moment for a student before making the decision of a lifetime.

Our unique approach to recruitment events brings those conversations into a dynamic online space called Talk Global Study, where you can connect and talk directly with students who are actively in the process of researching and planning their future international studies. We run our own events as well as white labelled virtual fairs with popular institutions, associations, and scholarship organisations.

Recruit students online via BMI/THE’s digital marketing services

Keep the momentum going throughout the recruitment journey by connecting with students across both the digital and physical world.

BMI/THE Digital provides you with an intelligent mix of marketing channels that allow you to engage with students online 24/7. From content-based advertising to social media, emails, video and webinars, we can help you generate a steady stream of leads to boost brand recognition and traffic to your website from key student markets.

Our team can produce content and run global campaigns that are customised according to your enrolment strategies. You can concentrate on one marketing channel or we can prepare a rich mix of content across multiple platforms to help you engage with prospective students in specific origin markets.

Join BMI/THE's international student recruitment in-country fairs in 2024

Bogota, Guadalajara, Lima, Medellin, Mexico City, Monterrey
International Students

As one of the hottest growth markets for higher education recruitment, you can't miss our fairs in Colombia, Mexico & Peru! Specifically dedicated to the needs of both Undergraduate and Postgraduate recruitment, this event attracts high-calibre students and working professionals who are eyeing up study abroad opportunities. This tour includes High School Visits in Bogota, Lima, Mexico City, Monterrey and Guadalajara.

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Event Location
Date
Price
Event Location

Monterrey In-person Fair

Date

Feb 22

Price
USD 2,800
Event Location

Mexico City In-person Fair

Date

Feb 24 - Feb 25

Price
USD 4,400
Event Location

Guadalajara In-person Fair

Date

Feb 27

Price
USD 2,800
Event Location

Bogotá In-person Fair

Date

Mar 02 - Mar 03

Price
USD 4,400
Event Location

Bogotá - 2 Day High School Visits

Date

Mar 04 - Mar 05

Price
USD 1,600
Event Location

Medellín In-person Fair

Date

Mar 06

Price
USD 2,800
Event Location

Lima In-person Fair

Date

Mar 09 - Mar 10

Price
USD 4,400
Brazil
International Students

Held across 7 major cities twice a year, Salão do Estudante has been Brazil’s best-known international student recruitment fair since 1994, attracting 90,000+ students, professionals and parents annually.

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Event Location
Date
Price
Event Location

Campinas - 1 Day High School Visits

Date

Mar 14

Price
USD 850
Event Location

São Paulo - 1 Day High School Visits

Date

Mar 15

Price
USD 850
Event Location

São Paulo In-person Fair

Date

Mar 16 - Mar 17

Price
USD 4,400
Event Location

Rio Copacabana In-person Fair

Date

Mar 19

Price
USD 3,350
Event Location

Rio - 1/2 Day High School Visits

Date

Mar 20

Price
USD 550
Event Location

Rio Barra In-person Fair

Date

Mar 20

Price
USD 2,800
Event Location

Brasilia In-person Fair

Date

Mar 22

Price
USD 2,800
Event Location

Brasilia - 1/2 Day High School Visits

Date

Mar 22

Price
USD 550
Event Location

Salvador In-person Fair

Date

Mar 24

Price
USD 2,800
Event Location

Salvador - 1 Day High School Visits

Date

Mar 25

Price
USD 550
Event Location

Campinas In-person Fair

Date

Mar 26

Price
USD 2,800
Event Location

Curitiba In-person Fair

Date

Mar 27

Price
USD 2,800
Indonesia, Thailand, Vietnam
International Students

BMI's biannual student recruitment fairs in Indonesia, Thailand and Vietnam draw in thousands of academically-oriented students and their parents to bring them in direct contact with institutions from around the world. BMI also takes a limited number of accredited institutions on chauffeured visits to top-rated private high schools in Bangkok, Hanoi, HCMC and Jakarta and to meet top high school counsellors at the  Internation School Workshop & Forum in Indonesia & Vietnam.

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Event Location
Date
Price
Event Location

Jakarta In-person Fair

Date

Mar 02 - Mar 03

Price
USD 4,400
Event Location

Ho Chi Minh City - High School Visits - 2 Day

Date

Mar 05 - Mar 06

Price
USD 1,600
Event Location

Ho Chi Minh City In-person Fair

Date

Mar 09 - Mar 10

Price
USD 4,400
Event Location

Hanoi In-person Fair

Date

Mar 11

Price
USD 2,800
Event Location

Hanoi - High School Visits - 1 Day

Date

Mar 12

Price
USD 850
Event Location

Bangkok - High School Visits - 2 Days

Date

Mar 13 - Mar 14

Price
USD 1,600
Abu Dhabi, Dubai, UAE
International Students

Meet thousands of affluent local and expat students as well as those funded via national scholarship programmes during your three-city trip, which includes our main fairs plus escorted visits to top private and international schools.

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Event Location
Date
Price
Event Location

Dubai - High School Visits

Date

Feb 26 - Feb 27

Price
USD 1,600
Event Location

Dubai In-person Fair

Date

Mar 02 - Mar 03

Price
USD 4,400
Event Location

Abu Dhabi In-person Fair

Date

Mar 04

Price
USD 2,800
Event Location

Abu Dhabi - High School Visits

Date

Mar 05

Price
USD 850

Exhibit at BMI/THE's Virtual Recruitment Fairs

Mexico
International Students

FUNED Connect Live is a 3-hour online event that will be hosted on a state-of-the-art platform that puts video conferencing at the heart of the experience. This is a fantastic opportunity to promote your institution and to engage directly with Mexican students interested in your programs who can then apply to FUNED for support.

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Event Location
Date
Price
Event Location

FUNED Connect Live

Date

Apr 25

Price
USD 2,500
Caribbean
International Students

Central America and Caribbean Connect Live is a online event that will be hosted on a state-of-the-art platform that puts video conferencing at the heart of the experience. This is a fantastic opportunity to promote your institution and to engage directly with students across Central  America and the Caribbean who are utilising their national funding and scholarship body to empower their international studies.
This a unique event that is run in partnership with the following Governments and official agencies: Government of Belize, FUNDAPEC Dominican Republic, Government of Jamaica, GUATEFUTURO Guatemala, HONDUFUTURO Honduras and CONAPE Costa Rica.

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Event Location
Date
Price
Event Location

Central America and Caribbean Connect Live

Date

Apr 24

Price
USD 2,500

Get a customised package

Each year, BMI/THE hosts 85+ events in over 30 cities around the world. You can mix and match event types, dates, and cities, plus ramp up brand exposure for audiences where you need it most. We’re happy to build a bespoke plan just for you.

Learn how BMI/THE connects you to various audiences

BMI/THE connects you to people from across the recruitment spectrum – from the parents and students who are planning their study abroad experience to senior level government representatives, scholarship providers, school principals, counsellors, university staff and agents.