BMI - Connecting the international education industry since 1987
It was 1987. Things were different back then. There was big hair, dirty dancing, and George Michael gave us all faith. Just over 1 million students were studying overseas and as the appetite for studying abroad blossomed, a fledgling firm called BMI was born. A lot has changed since then, but one thing that hasn’t is our commitment to connecting students and institutions, encouraging them to explore a world beyond their shores and thereby enabling institutions to grow and diversify their enrolments. Today we offer a variety of solutions to provide international education professionals with a multi-touch recruitment strategy which covers both online and offline activities across Asia, Brazil, Latin America, and the Middle East.
Connections that count
Through over 85 high-quality events held around the world, BMI brings you face to face with people from across the recruitment spectrum – from the parents and students who are planning their study abroad experience to senior level government representatives, school principals, counsellors, and agents.
BMI’s extensive network of partners and clients include universities, language schools, post-secondary colleges, pathway providers, international schools, boarding schools, government associations and educational agencies from over 40 countries.
BMI connects you to international students
85+ international student recruitment events in 30+ cities around the world.
Visits & fairs at top high schools in Asia, Brazil, Latin America, UAE and Vietnam.
Digital marketing campaigns reaching 1.5+ million Brazilian and Latin American students annually via Viva-Mundo.
BMI connects you to key stakeholders
Agents in Asia, Brazil, Latin America and the Middle East.
Global & regional scholarship and training organisations.
Principals & high school counsellors in Asia, Brazil, Latin America, the Gulf and Vietnam.
International Office Directors from universities in Asia, Brazil, Latin America and across the Gulf.
BMI's impact over 30+ years
After one of our events, you’ll return to your desk armed with fresh country insights, verified student data for your recruitment funnel, and memories of meetings with key decision makers from flourishing recruitment markets around the world. These are the connections that count.
2+ million students have attended a BMI fair
We’ve organised 1200+ fairs on 5 continents
2,400+ institutions, organisations and agents from 40+ countries have exhibited with us
We run 85+ international education events in 30+ cities each year
We reach 1.5+ million students online every year via Viva-Mundo
We have 5 offices in 5 different time zones around the globe
Don't just take our word for it
Listen to some of our clients explain how BMI has helped them grow and diversify their international student numbers.
BMI teams up with Unicef to help children in need
At Salao do Estudante, the biggest international education fair in Latin America, BMI helped Unicef set up a booth in the expo hall. Parents and teens visited the booth, just like all the others. Only this time, there was a difference. A big difference. Watch this inspiring video to learn what happened.
A rich recruitment mix with a range of tactics, partners, channels and countries is a sure-fire way to increase and diversify your student numbers. BMI hosts over 85+ events in 30+ cities every year. You can mix and match event types, dates and cities, plus ramp up brand exposure for audiences where you need it most. Contact us and we’ll be happy to build a bespoke plan just for you.