Some things in international student recruitment don’t change. In fact, some things are now more important than ever, like connecting in real-time to have meaningful conversations. The ability to ask questions and receive live, personal assistance from institutions can turn into a stand-out moment for a student before making the decision of a lifetime.

Our unique approach to recruitment events brings those conversations into an unrivalled online space called Talk Global Study, where you can connect and talk directly with students who are actively in the process of researching and planning their future international studies.

Your content marketing strategy in Brazil and Latin America will no doubt include channels aimed directly at aspiring international students, and here’s where our content platform Viva-Mundo comes in.

Our BMI Digital team can create and manage content for you in English, Spanish or Portuguese and produce a rich mix of marketing outreach including editorial articles about your institution or study destination, webinars, video, email campaigns and social media engagement.

If you’re looking to recruit students for language or undergraduate courses, then be sure to join our bustling education fairs in Brazil, Chile, Colombia, Mexico, and Peru. The fair is run across the region twice a year, and the exact city locations can vary.

For those of you recruiting for postgraduate education and certificates, we also organise specialty marketing campaigns to draw these audiences into niche sections of our fairs in Colombia, Mexico and Brazil.

In addition, to help you get your brand in front of students sooner, BMI also runs fairs in prestigious secondary schools that directly connect you with senior students, parents and high school counsellors. These K-12 fairs are conveniently timed either just before or after our main fairs in order to help you make the most of your overseas visit.

With students going abroad at younger and younger ages, having firm links at the secondary school level in your target recruitment countries is vitally important. Our International Schools Forum & Workshops are designed to help you achieve just that.

Held annually in Brazil and Colombia, this event gives you structured, pre-scheduled meetings plus ample networking time with principals and counsellors from the top secondary schools in each country. You’ll have the chance to form relationships with this critical audience who regularly advise students and parents on which countries and institutions abroad are the best fit for them.

This event also includes extra academic content and training for school counsellors and principals. They will receive a Times Higher Education certificate as proof of their participation and Continuing Professional Development (CPD).

And finally, the most prestigious event on BMI’s calendar is the BMI Global Scholarship Forum, held each spring in London (or online when necessary). With a truly global feel, the Forum attracts all the major scholarship programme providers from over 40 countries, giving you an unprecedented opportunity to form alliances with not only scholarship organisations from Brazil and Latin America, but from all over the globe.

Due to the popularity of the Global Forum, BMI also runs its Americas Scholarship Forum, an event similar to the global one but has a targeted regional focus, connecting you with the heads of scholarship and training programmes from across North, Central, South America, and the Caribbean.

Both events are extraordinarily unique in the international education industry given their ability to attract such high level audiences – reserve your space now before it’s too late!

As one of four reports produced in partnership with Jackfruit Marketing, our Mexico Market Report offers a deep dive into the country’s education and recruitment scene. This free report gives readers access to a lengthy track record of outbound statistics by destination markets, as well as a review of Mexico’s enrolments across key states in the country. We also cover economic growth, the most pressing challenges and trends affecting the Mexican market, and we share tips and best practices for those looking to build brand presence in Mexico.