Using email marketing to turn interest into enrolments
Direct marketing is a quick and cost effective way to communicate with students. Studies show that email is still one of the best ways to reach young people throughout various stages of their academic journey.
There are two ways BMI can help you improve the results you get from email marketing:
Send a message to a customised list of international students who fit your criteria from our robust database of pre-qualified, hot leads.
Achieve exposure in our bi-monthly newsletter which is sent to nearly 50,000 students who have opted-in from Latin America, Brazil, UAE and Vietnam.
Send an email marketing campaign to our actively engaged database
BMI maintains a GDPR-compliant database of Latin American, Brazilian, Gulf and Vietnamese students who are actively searching for study abroad opportunities.
You can access our entire active database or we’ll refine the list so you can target a specific subset of students you wish to reach.
We’ll manage the mailing process for you and provide detailed reporting at the conclusion of each campaign. Plus, we can provide you with best practice examples and guidelines, or even help you design your email and conduct A/B testing as well.
Get featured in our bi-monthly newsletter
The Viva-Mundo newsletter is sent out twice a month to an active database of nearly 50,000 millennials. Students from Latin America, Brazil, UAE and Vietnam have opted in to receive targeted, relevant information on study abroad programmes and destinations.