BMI/THE connects you to…
Brazil & Latin America

Welcome to the world's most lively and energetic students!

The education market in Central and South America is well known for having a strong appetite for overseas study and various government-backed initiatives to encourage outbound mobility. From kingpin markets like Brazil to small yet healthy markets like Chile, which can help you diversify your student body, BMI/THE offers a range of recruitment solutions so you can achieve your internationalisation goals in Brazil and Latin America.

We have been running student fairs in Central and South America since 1987 and have garnered a reputation for organising the most successful fairs in the region. And with satellite offices in Bogotá, Colombia as well as Salvador, Brazil, our finger remains firmly on the pulse of a Latin rhythm, with warmth in our heart and a fire in our belly.

 

BMI/THE connects you to Brazil and Latin America through the following solutions…

 

Fairs to connect you with students from the K-12 to postgraduate level

If you’re looking to recruit students for language or undergraduate courses, then be sure to join our bustling education fairs known as Salão do Estudante in Brazil, and ExpoEstudiante in Latin America. These fairs run as a smoothly organised series across the region twice a year, and the exact city locations can vary from one recruitment season to another. For those of you recruiting for postgraduate education and certificates, we also organise specialty marketing campaigns to draw these audiences into niche sections of our fairs such as ExpoPosgrados in Colombia,  Mexico, Chile and Peru.

In addition, to help you get your brand in front of students sooner, BMI/THE also runs fairs in prestigious secondary schools that directly connect you with senior students, parents and high school counsellors. These K-12 fairs are conveniently timed either just before or after our main fairs in order to help you make the most of your overseas visit, and we provide escorted door-to-door service for the institutions who join us.

Workshops to help you forge relationships with high school counsellors

With students going abroad at younger and younger ages, having firm links at the secondary school level in your target recruitment countries is vitally important. Our International Schools Forum & Workshops are designed to help you achieve just that.

These events help you save time by meeting with influential counsellors from the top secondary schools across a wide region, such as our event dedicated entirely to Brazil, or our South America American regional event which flies in counsellors from up to ten countries. Over two full days of luxury networking events and structured meetings, you’ll have the chance to form relationships with this critical audience who regularly advise high-achieving students and parents on which countries and institutions abroad are the best fit for them.

Participating counsellors are handpicked by our team, and they also receive extra academic content and training which forms part of Times Higher Education Counsellor Accreditation Programme (THE CAP).

Receive funded Brazilian & Latin American students via scholarship programmes

One of the most prestigious events on our calendar is the BMI/THE Global Scholarship Forum, held each on the second semester in Dubai. With a truly global feel, the Forum attracts all the major scholarship and funding providers from over 40 countries, giving you an unprecedented opportunity to form alliances with not only scholarship organisations from Brazil and Latin America, but from all over the globe.

The event is extraordinarily unique in the international education industry given their ability to attract such high level audiences. They sell out every year, so reserve your space now before it’s too late!

Mexico market report

As one of four reports produced in partnership with Jackfruit Marketing, our Mexico Market Report provides essential recruitment information on the country’s education and recruitment scene. This free 60-page report gives readers access to a lengthy track record of outbound statistics by destination markets, as well as a review of Mexico’s enrolments across key states in the country. We also cover economic growth, the most pressing challenges and trends affecting the Mexican market, and we share tips and best practices for those looking to build brand presence in Mexico.

Brazil and Latin America Recruitment Events semester 2- 2025

Early bird rates end on Jul 25, 2025

Bogota, Guadalajara, Lima, Medellin, Mexico City, Monterrey, Santiago
International Students

As one of the hottest growth markets for higher education recruitment, you can't miss our fairs in Chile, Colombia, Mexico & Peru! Specifically dedicated to the needs of both Undergraduate and Postgraduate recruitment, this event attracts high-calibre students and working professionals who are eyeing up study abroad opportunities.

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Event Location
Date
Early Bird Price
Event Location

Monterrey In-person Fair

Date

Sep 25

Early Bird Price
USD 2,576

USD 2,800

Event Location

Mexico City In-person Fair

Date

Sep 27 - Sep 28

Early Bird Price
USD 4,048

USD 4,400

Event Location

Guadalajara In-person Fair

Date

Oct 01

Early Bird Price
USD 2,576

USD 2,800

Event Location

Bogotá In-person Fair

Date

Oct 04 - Oct 05

Early Bird Price
USD 4,048

USD 4,400

Event Location

Medellín

Date

Oct 07

Early Bird Price
USD 2,576

USD 2,800

Event Location

Lima

Date

Oct 09

Early Bird Price
USD 2,576

USD 2,800

Event Location

Santiago In-person Fair

Date

Oct 11 - Oct 12

Early Bird Price
USD 4,048

USD 4,400

Brasilia, Florianópolis, Rio Barra, Rio de Janeiro, Salvador, Sao Paulo
International Students

Salão do Estudante, held in 7 vibrant cities twice a year since 1994, is Brazil's top international student fair, attracting thousands of students, professionals, and parents seeking opportunities for overseas education.

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Event Location
Date
Early Bird Price
Event Location

Brasilia In-person Fair

Date

Nov 06

Early Bird Price
USD 2,575

USD 2,800

Event Location

Brasilia - 1/2 Day High School Visits

Date

Nov 06

Price
USD 550
Event Location

São Paulo In-person Fair

Date

Nov 08 - Nov 09

Early Bird Price
USD 4,048

USD 4,400

Event Location

Sao Paulo - 1 Day High School Visits

Date

Nov 10

Price
USD 850
Event Location

Rio Copacabana In-person Fair

Date

Nov 11

Early Bird Price
USD 3,036

USD 3,350

Event Location

Rio - 1 Day High School Visits

Date

Nov 12

Price
USD 850
Event Location

Rio Barra In-person Fair

Date

Nov 13

Early Bird Price
USD 2,576

USD 2,800

Event Location

Salvador In-person Fair

Date

Nov 15

Early Bird Price
USD 2,576

USD 2,800

Event Location

Florianópolis In-person Fair

Date

Nov 17

Early Bird Price
USD 2,576

USD 2,800

Extend your trip to meet high school counsellors from the region

Bogota, Colombia
High School Counsellors

Young South Americans are heading overseas in growing numbers, and this event is where it all starts. Meet the principals and high school counsellors who inspire and encourage students in their final years of secondary school, and spend 2 days solidifying relationships with influencers from the best private and international schools in the region.

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Event Location
Date
Price
Event Location

Bogotá
One Delegate/ One Meeting Schedule

Date

Oct 02 - Oct 03

Price
USD 4,400
Event Location

Bogotá
Two Delegates/ One Meeting Schedule

Date

Oct 02 - Oct 03

Price
USD 5,500
Event Location

Bogotá
Two Delegates/Two Meeting Schedules

Date

Oct 02 - Oct 03

Price
USD 7,000

Exclusive Opportunities for COLFUTURO Partner Institutions

Early bird rates end on Jul 25, 2025

Colombia

COLFUTURO Connect Live is a 4-hour online event that will be hosted on a state-of-the-art platform that puts video conferencing at the heart of the experience.  Exclusively official COLFUTURO partners, this event puts you in front of Colombia's best and brightest Postgraduate students who using the COLFUTURO programme to enable their international studies.

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Event Location
Date
Early Bird Price
Event Location

COLFUTURO Connect Live

Date

Oct 23

Price
USD 2,500

Get a customised package

BMI/THE hosts over 80 events in more than 10 countries each year. You can mix and match event types, dates and cities, plus ramp up brand exposure for audiences where you need it most. We’re happy to build a bespoke plan just for you.

Learn how BMI/THE helps you recruit in various regions

Through a variety of high quality events held in 30+ cities around the world, BMI/THE offers you a chance to reach students online and face to face at fairs, as well as cement relationships with stakeholders across the student journey via our premium networking events and workshops.